Conversion
Conversion is the art and science of convincing a visitor or prospect, both first time and current customer, to make a purchase of your product or service.
Many things participate in conversion including:
- The Brand Connection
- Compelling Design
- Attracting Qualified Customers
- Site Usability
- Common Sense Navigation
- Minimize Clicks Per Task
- Goal Driven Workflow
- Customer Centric Services and Tools
- Presentation
- Promotions
According to a survey performed by eMarketer, 64.9% of respondents stated that a site's design and usability was very or extremely important to their purchasing decision and an additional 13.5% said it has somewhat of an influence on their purchasing decision. We are experts in creating easy-to-use eCommerce experiences that maximize conversion.
Learn more about how Parse3 can help you increase revenue by making an appointment to speak to our eCommerce Profit Architects.
