Conversion

Conversion is the art and science of convincing a visitor or prospect, both first time and current customer, to make a purchase of your product or service.

Many things participate in conversion including:

  • The Brand Connection
  • Compelling Design
  • Attracting Qualified Customers
  • Site Usability
    • Common Sense Navigation
    • Minimize Clicks Per Task
    • Goal Driven Workflow
  • Customer Centric Services and Tools
  • Presentation
  • Promotions

According to a survey performed by eMarketer, 64.9% of respondents stated that a site's design and usability was very or extremely important to their purchasing decision and an additional 13.5% said it has somewhat of an influence on their purchasing decision. We are experts in creating easy-to-use eCommerce experiences that maximize conversion.

Learn more about how Parse3 can help you increase revenue by making an appointment to speak to our eCommerce Profit Architects.

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Last Updated: 5/16/2008 ©1996-2008 Parse3 All Rights Reserved