Case Studies

The California HealthCare Foundation needed a more engaging online gathering place for grantees and a better way to deliver their large library of content and information through multiple marketing channels in a synchronized and automated fashion. Using Sitecore, the result is a site that is customizable for site visitors with improved search and content that can be “sliced and diced” based on a user’s preference – while being easier to maintain and manage by site editors.

As part of an overall consumer engagement strategy and rebranding effort, the Smart Ones’ Digital Agency of Record, Ferrara and Company, developed a sophisticated customer outreach strategy centered around engaging Parse3 to build a new brand website. The new site would offer a robust online community, integrated coupon and savings card offerings and a foundation for future digital marketing efforts through the implementation of Sitecore’s Content Management System.

Cameron Socks needed an economical yet fully-featured e-commerce website for selling its extensive collection of socks to a well-informed athletic customer. A dynamic, sophisticated sock finder was implemented. Systems integration with key suppliers now creates a smooth flow of information for the Cameron’s product database and corresponding website offerings.

The USAC application process for E-RATE is so detailed and complex that is has actually prevented qualified applicants from even attempting to apply. As the leading E-RATE consulting firm, E-RATE ONLINE came to Parse3 to create a completely new document management system with workflow tools which would simplify the entire process for both the company and the applicants alike.

The internationally renowned, Kumon learning centers, required a new fully featured web presence for its corporate websites, its franchise websites and 1400 local franchise locations around the US and Canada. Sitecore’s flexible content management platform and powerful workflow process provided the perfect tools with which to implement all of the Kumon requirements.

Church & Dwight manages a vast brand collection and network of websites to match. Each brand under the parent umbrella required management of its web content with improved efficiency and functionality. Parse3’s custom content management solution united the vast multi-brand collection with a unique single control panel interface and provided a functionally forward template for the army of websites.

This premier news and information source needed a custom single sign-on and new customer relationship management (CRM) solution that would support an important structural change. Parse3 provided a very complex systems integration and produced an efficient custom CRM system while vastly improving the overall user experience.

Wigwam’s site revamp had several goals, including effective brand messaging and an improved customer buying experience. Parse3 integrated an automated data exchange and innovative faceted product search mechanism to keep information current and allow shoppers to find just the right product for their needs.

The Institute for Integrative Nutrition (IIN), the world’s largest nutrition school, sought to advance its online functionality. Parse3 worked with IIN’s marketing firm to redesign the website, then added a host of highly effective new tools — from student and administrative “dashboards” to a distance learning portal.

Trojan’s interactive agency needed to transform trojancondoms.com to tie in a highly visible college entertainment/education tour. Parse3 created dynamic applications for functions ranging from customer data collection to integration of social media.

Local retailer Ramsey Outdoor turned to Parse3 to expand its reach through an online presence that would replicate its in-store experience. But where to begin? From competitive market assessment and strategy for entry through execution of a multi-channel marketing plan, Parse3 created a blueprint for success.

EyeSave had an ambitious goal: to become the leading e-tailer of top eyewear at affordable prices. Parse3 helped them get there, starting with a user interface redesign and extending to internal workflow improvements, targeted organic SEO efforts, and third-party sales channel opportunities.

When new owners took over this group of professional websites, they required a streamlined log-in process as part of the deal — fast. By creating an independent new single sign-on infrastructure, Parse3 delivered a solution that was effective and seamless for users