Parse3 has added Sitecore’s award-winning Content Management System and Customer Engagement Platform to its extensive toolbox for creating full-featured websites with integrated digital marketing capabilities. Sitecore’s CMS itself not only allows for the flexibility and scalability that Parse3 requires for its clients but also lives up to Parse3’s high standard of excellence. It is similar to classical content management systems but when you need more power in driving a digital conversation and conversation attainment, Sitecore is unparalleled.
A particular bonus when using Sitecore's CMS is that content is managed on the item level instead of the page level so that content can be repurposed, duplicated and tracked easily. Another bonus is that advanced engagement analytics are at the admin's fingertips right within the Sitecore database. Additionally, Parse3 can integrate leads from your website with your existing CRM, such as Salesforce, adding to the overall efficiency of your sales and marketing team.
Sitecore's new Customer Engagement Platform creates one integrated interface in which Sitecore's enterprise-grade web content management system works hand in hand with their digital marketing system to provide marketers unprecedented ability to test multiple marketing initiatives easily and independently. To clarify, Sitecore's CMS + Sitecore's DMS = Sitecore's new CEP or Customer Engagement Platform.
As a Certified Sitecore Partner and Microsoft Partner, Parse3 combines its depth of experience with complicated systems integrations and customized applications with the compatible efficiencies and marketing capabilities of the Sitecore solutions for limitless possibilities.
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